
Mark Hinkle
Founder, Peripety | Author, The Artificially Intelligent Enterprise
Mark Hinkle is an entrepreneur specializing in artificial intelligence and business strategy. He is the founder of Peripety Labs, a B2B consultancy focused on leveraging AI solutions to drive enterprise success. In addition to consultancy, Mark curates and publishes a suite of AI newsletters under the Artificially Intelligent Enterprise Network, which serves over 250,000 subscribers, offering insights into AI strategies for businesses. A tech-savvy leader, Mark's work is centered on helping businesses navigate the complexities of AI adoption, from marketing to operations. Beyond his professional endeavors, Mark is based in Cary, North Carolina, where he balances his time between his love for Brazilian Jiu Jitsu and his dedication to his canine companions. Mark’s approachable personality and passion for innovation have made him a sought-after voice in the AI and tech space, with a focus on actionable insights that empower businesses to "work smarter, not harder."
Areas of focus
Professional niches
Proof of Work
Peripety Media: Applied Generative AI Playbook & Workflow Integration Guide
A comprehensive practitioner field guide authored by Mark Hinkle at Peripety Media, training professionals on advanced prompt engineering, context management, and practical multi-modal generative workflows.
Curriculum and operational methodology; adoption requires active practitioner execution and organizational enablement.
Context: Curated across contemporary multi-modal foundation models and reasoning architectures.
View missionPeripety Media: Applied Generative AI Playbook & Workflow Integration
A comprehensive educational guide and implementation curriculum created by Mark Hinkle at Peripety Media, training professionals on advanced prompting, context-window management, and practical generative workflows.
Curriculum and operational methodology; technical adoption requires ongoing practitioner practice and organizational enablement.
Context: Open source foundation models, cloud infrastructure, and enterprise SaaS.
View mission