Nicole Leffer
Fractional CMO & Executive AI Advisor | B2B Generative AI Specialist
Fractional CMO and executive AI advisor helping B2B tech executives and marketing teams harness generative AI for strategic growth, pipeline generation, and team productivity. Frequent keynote speaker and instructor on practical AI workflows for marketing leaders and revenue teams.
Areas of focus
Professional niches
Proof of Work
AI-Augmented Account-Based Marketing (ABM) Personalization Matrix
Built automated research and briefing workflows enabling enterprise sales development reps to tailor outreach to enterprise accounts using contextual AI data extraction from 10-K filings and executive interviews.
Public filing data can be up to 90 days lagging real-time corporate organizational shifts.
Context: SEC EDGAR API, PDF extraction, conversational synthesis, CRM integration.
View missionExecutive Prompt Playbook for B2B Go-To-Market Strategy
Authored a comprehensive tactical guide providing vetted prompt structures for B2B competitive positioning, ideal customer profile (ICP) tiering, and message-market testing using enterprise generative AI.
Competitive intelligence requires primary data validation to verify claims against live vendor pricing.
Context: Claude 3.5 Sonnet, ChatGPT Team, Perplexity Pro for real-time market signal validation.
View mission